The Five-Tool Marketer: The Skills You Need To Master

Robert Carnes
4 min readMar 6, 2023

There’s a term that most baseball fanatics are familiar with: a five-tool player. True five-tool players are rare in baseball because they’re talented in all of the areas that make an athlete great:

  • Batting for average
  • Batting for power
  • Fielding
  • Arm strength

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Robert Carnes

Communicator. Innovator. Storyteller. Author of several books, including The Story Cycle.